How to Review Your Performance in 2022 For a Successful Digital Transformation in 2023

Written by Laura Rojas

11.04.2022

Want to build a technology transformation plan for 2023? Here’s how you can use your 2022 performance to create a Digital Transformation plan.

We live in a digital age, where technology is now an integrated part of our lives. To maintain your competitive edge and to stay ahead of the curve, you’ll need to always be open to Digital Transformations that positively impact your bottom line. These techniques and tools can help you increase sales, improve your user experience, and build toward your goals. 

With the help of your 2022 performance data, you can grow your business in new directions in the upcoming year. Finding custom solutions that are tailored to meet the needs of your business and customers. As we head into Q4, now is the perfect time to look at your current tech stack. In order to build a technology transformation plan that helps you see results in 2023.

Here’s everything you need to know:

 What Is a Technology Transformation Plan?

Is a strategic plan focusing on implementing new technologies, digital marketing tactics, software development, and web development tools. Everything you do at work can benefit from technology in some way. With a technology transformation plan, you’re taking advantage of tools and custom solutions designed to improve workplace efficiency, reduce costs, and help you grow.

Think of it as a roadmap. It will highlight everything you want to accomplish in the upcoming years and aim to improve your current workplace practices. 

A digital transformation path will look different for every company. You’ll want to use your historic data from 2022 to help you make mindful decisions that impact your bottom line.

 Review Your 2022 Performance and Set up New Goals

Before you can consider what you want to budget for in 2023, you’ll need to review your performance in 2022 and the current technology you used. What was helpful? What challenges did you face? Could you benefit from trading in your software for custom solutions? You’ll want to look at your achievements and challenges. List the pros and cons of your current solutions and review your 2022 goals. 

All your performance data will help you gain an understanding of your current performance. Also, to help you define the problems standing in the way of your growth. With these insights, you can set goals for your business in the new year and start to look for custom solutions, technology, and software development tools that can help you take your business to the next level in the new year.

 Why Investing in Digital Transformation

We live in a digital age where technology is now readily available at our fingertips. Why wouldn’t you want to take advantage of that? With the help of technology, you can enhance workplace efficiency, improve your site performance, and develop a cutting-edge digital marketing plan. With the right tools, your digital transformation could boost their growth. All by saving time, reducing costs, and finding new channels or business lines. 

Before you head to Google to search for the run of the mill of software you can use, consider custom app development and software development tools. This technology is at the forefront of innovation for executing a digital transformation plan. Custom options help you automate and accelerate your processes. They allow you to combat ongoing challenges and address pain points that are getting in the way of your business growth.

Get Rid of Digital Transformation Myths

You’ve probably heard at least one or two myths about digital transformation. These are myths for a reason, and we hear them all the time when businesses are hesitant about investing in custom software development or technology. 

“Digitalization is expensive”

Digitalization does have higher upfront costs. However, businesses typically see an immediate return on investment. When done correctly, you have an opportunity to reduce costs and save on monthly expenses. 

“The only goal is to improve the user experience”

Yes, many companies use a digital transformation plan to help them improve their user experience. However, there are also several operational benefits that your team and business can benefit from. This means you can improve productivity levels, lower your turnover rate, and improve the workplace for your employees. 

“B2C companies are the only ones that can benefit”

B2C businesses always put the customer experience at the top of their priority list. So, they’re also typically the first to go through a digital transformation. However, as we mentioned above, a technology transformation has benefits that are not only user experience and customer base. Therefore, with the right technology, you can optimize your B2B business processes and improve efficiency on the backend.

How To Get The Right Approach For Digital Transformation

Every business is different. That means your tech stack and software solutions won’t be the same as other businesses. After you review your 2022 performance and set goals for 2023, consider what you need to improve in the upcoming year. Ask yourself, what’s missing from the user experience? How can your employees and customers benefit from custom solutions?

After you review your performance data for 2022, you’ll want to consider connecting with a digital transformation professional or agency. They’ll be there to guide you toward solutions that will benefit your end goal. They’ll help you find the right approach for your technology transformation plan and give you the tools you need to maintain your competitive edge.

2023 Digital Transformation Trends

Trends come and go, but the benefits stay over the years. Here are four digital transformation trends we have on our radar as we head into 2023:

 The need for automation

The eCommerce sector can benefit from automation in almost every aspect. From inventory management to digital marketing and supply chain. Every eCommerce department can benefit from some automation to improve workplace efficiency. We’re sure to see more eCommerce companies look forward to automation tools to improve productivity and increase conversions. 

One tool to keep on your radar is Headless eCommerce. This technology is designed with eCommerce in mind. It’s created to help marry back-end processes with your pre-defined front-end processes and maintain an automated flow you can feel confident about. With Headless eCommerce, you can convert more buyers through progressive web app (PWA) tech and gain an automated full omnichannel experience. 

 The need for automation

Custom solutions are in demand. This is because not every tech solution or software you find is a one-size-fits-all solution your business can benefit from. With the help of custom solutions, you can connect with your customers and build a flawless UX that meets your business needs.

 The Rise of VR

Virtual reality is becoming increasingly popular, especially in the eCommerce space. We’re seeing more businesses utilize interactive products to sell to their customers. For example, consider how furniture companies use this tool to help shoppers decide if a couch or chair will fit in their living room. This same augmented reality shopping experience will continue to grow across all industries in the upcoming year. 

If this is a trend you want to implement in the new year, you’ll need custom app development to help you achieve your goals. A customized app development can help you build a user-friendly and robust app with VR compatible web technologies however you please.

 Website Site Performance Improvement

Your website and site performance play a key role in your digital transformation. You risk losing your competitive edge if you aren’t constantly making changes to improve the user experience and looking for new software development tools you can use. 

With Headless eCommerce, you can set your business up with a serverless infrastructure that helps you optimize your site’s loading time and increase your conversion opportunities. If your site loads quickly, you’re more likely to increase website traffic and improve conversion rates.

Take Your Business To The Next Level With a Trusted Digital Transformation Agency

Ready to start planning for the 2023 year? We’re here to help. A digital transformation is a necessity that helps them improve productivity levels, enhance their website performance and grow as a business. With the right customer solutions by your side, you can create a technology transformation plan that works for you. 

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Once you make a decision about which direction to move forward in for your company’s eCommerce personalization, Seeed is here to help.

Let our experts steer the way and let the entire process be a smooth transition.

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